According to a Bloomberg report, Apple is gearing up for a significant overhaul of its virtual assistant Siri, opting for a more advanced artificial intelligence system. Sources familiar with the matter suggest that this move will enable users to control app functions using voice commands.
This upgrade marks a departure from Siri’s current capabilities, as the virtual assistant is expected to gain the ability to manage all features within apps, requiring a substantial restructuring of the underlying software.
The report indicates that Siri’s software will be enhanced using large language models, representing a key aspect of Apple’s renewed focus on artificial intelligence. This shift will involve processing more basic AI tasks on devices themselves, while leveraging cloud computing for more advanced capabilities.
Apple has yet to comment on Bloomberg’s article, but speculation is mounting ahead of the company’s Worldwide Developers Conference scheduled for June 10. Tim Cook, Apple’s CEO, has hinted at significant advancements in AI, with the company’s marketing SVP, Greg Joswiak, teasing upcoming developments as “Absolutely Incredible!”
Rumors suggest that Apple’s Macbooks may soon be equipped with AI-focused M4 chips, further solidifying the company’s commitment to artificial intelligence. Additionally, reports of discussions with OpenAI hint at potential integration of generative AI features into iPhones.
Despite the flurry of rumors, Apple has maintained its characteristic silence on potential upgrades and updates, leaving enthusiasts eagerly awaiting official announcements.